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プル戦略とは 2022.02.15 2020.12.11
ふ 「プル戦略」は、マーケティング戦略のひとつです。
事業者が顧客に直接アプローチする「プッシュ戦略」に対して、「プル戦略」は、広告やWEBサイト、口コミを通じて、顧客自身が事業者に関心を持ってもらい、最終的には指名買いするように仕向ける戦略となります。
利便性向上、利用分析および広告配信等のためにクッキーを利用してアクセスデータを取得しています。詳しくは「プライバシーポリシー 」をご覧ください。 The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
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